Payments
How Online Payments Work
What happens between the customer clicking "pay" and the money reaching your account — and how to choose a provider without reading a contract you do not understand.
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Business owners often assume taking card payments online is complicated and risky. The process is actually simple; what is genuinely confusing is the pricing, and that is where attention belongs.
What happens when someone pays
- The customer clicks pay and is taken to the payment provider’s secure page.
- They enter their card details there. Your website never sees or stores the card number — this matters, because it means the legal and technical burden of handling card data is not yours.
- The bank runs a confirmation step — 3-D Secure — usually a code or an approval in the banking app.
- The provider tells your store whether the payment succeeded, and the order continues automatically.
- Some days later, the provider transfers the money to your bank account, minus their fees.
Step five is the one that surprises people: the money does not arrive instantly. Depending on the provider it is typically a few working days, and it arrives in batches rather than per order. Which is why reconciliation matters.
Choosing a provider
The realistic question is not “which is best” but “which fits my customers and my bank”.
- Romanian customers, Romanian bank: Netopia, EuPlătesc, PlatiOnline or PayU — €290 each to connect.
- International customers: Stripe or PayPal — €290 each. Many people abroad will not complete a checkout without PayPal.
- Mobile buyers: Apple Pay and Google Pay — €150 each. These reduce abandoned checkouts noticeably, because they remove the typing.
- Romania specifically: cash on delivery — €100 — is still expected by a large share of buyers. Leaving it out costs you orders.
Whatever you choose, the provider’s own transaction fees are theirs and are separate from our connection fee. Ask for the full list before signing: percentage per transaction, fixed fee per transaction, monthly minimum, refund cost, chargeback cost, and payout schedule.
The parts people forget
Refunds. You will need to refund someone. Doing it from your admin panel instead of emailing support saves hours across a year. Refund process setup — €100.
Failed payments. A meaningful share of card payments fail for ordinary reasons: wrong code, limit reached, bank declined. If your store handles it gracefully and offers another attempt, you recover a good part of those orders.
Reconciliation. Your accountant needs orders, payments and payouts to agree. A reconciliation report — €150 — turns that from a monthly argument into a file.
Testing. Payment testing is €100 and takes an hour. Do it. Place a real order, refund it, and confirm the money moves both ways.
Recurring and instalments
If you sell subscriptions or repeating orders, recurring payments (€290) let you charge automatically instead of invoicing each time.
Buy now, pay later (from €290) lets the customer pay in instalments while you receive the full amount from the provider. For higher-value products this can lift conversion — and it costs the provider’s fee, not the customer’s goodwill.
What is actually risky
Not the card payment itself. The risks worth managing are:
- Chargebacks. A customer disputes a charge. Clear product descriptions, delivery proof and quick support are your defence.
- Not testing after changes. Checkouts break quietly. If you change your store, test payment again.
- Choosing on the setup fee. A provider €50 cheaper to connect but 0.4% more expensive per transaction costs far more by the second month.
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